Chun-Chuan Lin's Portfolio

About me

💼 £9B+ Assets Managed

Built a complex Financial Platform from MVP to Scale

🌍 100M+ Users Served

Designed Award-Winning NAS Apps

📱 End-to-End Product Craftsmanship

Mobile App Engagement ↑ | CSAT: 87%

🧠 Design Community Impact

Sharing, Mentoring, Growing Design Together

Work experience

UX CIRCLES

Oct 2024 - Present

Design consultancy

London, UK

Founder & design consultant

Designed MVP for a tokenisation platform, delivering core features to drive early traction and support multi-role users.

Led an ESG POC focused on data disclosure to help financial institutions meet evolving regulatory disclosure requirements.

Conducted UX audits on websites, offering strategic recommendations to improve user experience and boost conversion rates.

UX CIRCLES

Oct 2024 - Present

Design consultancy

London, UK

Founder & design consultant

Designed MVP for a tokenisation platform, delivering core features to drive early traction and support multi-role users.

Led an ESG POC focused on data disclosure to help financial institutions meet evolving regulatory disclosure requirements.

Conducted UX audits on websites, offering strategic recommendations to improve user experience and boost conversion rates.

Founder & design consultant

UX CIRCLES

Oct 2024 - Present

Design consultancy

London, UK

Designed MVP for a tokenisation platform, delivering core features to drive early traction and support multi-role users.

Led an ESG POC focused on data disclosure to help financial institutions meet evolving regulatory disclosure requirements.

Conducted UX audits on websites, offering strategic recommendations to improve user experience and boost conversion rates.

Y TREE

Jan 2018 - Oct 2024

Fintech startup

London, UK

Senior Product Designer

Led end-to-end design of a financial platform and mobile app for UHNW clients as founding designer, supporting £9B+ in assets and scaling from Series A (£19M) to Series C (£110M). Enabled 40x client growth and 5x team expansion.

Built MVP from scratch, including: Advice Tool - personalised investment recommendations. Trade Execution System - streamlined trade flows and reduced errors. Client Dashboard - visibility into investment performance and risk. Asset Database - structured 20,000+ financial products.

Scaled core systems for growth: Pod Management Tools - optimised team allocation and workflow visibility. Risk Rebalancing Tool - better oversight of client exposures.

Optimised internal operations: Invoice System - tracked £3.5B+ in billable assets across billing and payments. Client Portal - faster onboarding, better data collection.

Boosted mobile engagement and satisfaction (CSAT 87%)

Increased design velocity by creating design systems in Figma, cutting production time by 50% and supporting strategic accessibility compliance.

Collaborated with 4 PMs, 40+ remote developers, and diverse stakeholders in a fast-paced Agile environment.

Y TREE

Jan 2018 - Oct 2024

Fintech startup

London, UK

Senior Product Designer

Scaled core systems for growth: Pod Management Tools - optimised team allocation and workflow visibility. Risk Rebalancing Tool - better oversight of client exposures.

Optimised internal operations: Invoice System - tracked £3.5B+ in billable assets across billing and payments. Client Portal - faster onboarding, better data collection.

Boosted mobile engagement and satisfaction (CSAT 87%)

Increased design velocity by creating design systems in Figma, cutting production time by 50% and supporting strategic accessibility compliance.

Collaborated with 4 PMs, 40+ remote developers, and diverse stakeholders in a fast-paced Agile environment.

Senior Product Designer

Y TREE

Jan 2018 - Oct 2024

Fintech startup

London, UK

Scaled core systems for growth: Pod Management Tools - optimised team allocation and workflow visibility. Risk Rebalancing Tool - better oversight of client exposures.

Optimised internal operations: Invoice System - tracked £3.5B+ in billable assets across billing and payments. Client Portal - faster onboarding, better data collection.

Boosted mobile engagement and satisfaction (CSAT 87%)

Increased design velocity by creating design systems in Figma, cutting production time by 50% and supporting strategic accessibility compliance.

Collaborated with 4 PMs, 40+ remote developers, and diverse stakeholders in a fast-paced Agile environment.

Candyspace Media

Nov 2017 - Dec 2017

Design consultancy

London, UK

Freelance UI Designer

Designed interactive prototypes and videos for a world-class engineering firm, streamlining aircraft parts booking and maintenance course access.

Candyspace Media

Nov 2017 - Dec 2017

Design consultancy

London, UK

Freelance UI Designer

Designed interactive prototypes and videos for a world-class engineering firm, streamlining aircraft parts booking and maintenance course access.

Freelance UI Designer

Candyspace Media

Nov 2017 - Dec 2017

Design consultancy

London, UK

Designed interactive prototypes and videos for a world-class engineering firm, streamlining aircraft parts booking and maintenance course access.

Synology

Sep 2015 - Sep 2017

Cloud service provider

Taipei, Taiwan

UI/UX Designer

Designed and launched 15+ NAS apps with 4.7M+ downloads, serving 100M+ users globally.

Led the design of Synology Router Manager, introducing real-time data visualisation and network control for both B2C and B2B (SMB) users.

Synology

Sep 2015 - Sep 2017

Cloud service provider

Taipei, Taiwan

UI/UX Designer

Designed and launched 15+ NAS apps with 4.7M+ downloads, serving 100M+ users globally.

Led the design of Synology Router Manager, introducing real-time data visualisation and network control for both B2C and B2B (SMB) users.

UI/UX Designer

Synology

Sep 2015 - Sep 2017

Cloud service provider

Taipei, Taiwan

Designed and launched 15+ NAS apps with 4.7M+ downloads, serving 100M+ users globally.

Led the design of Synology Router Manager, introducing real-time data visualisation and network control for both B2C and B2B (SMB) users.

Acer

Aug 2013 - Aug 2015

Information Technology

New Taipei, Taiwan

Interaction Designer

Improved cross-platform UX for cloud-based apps with millions of users.

Acer

Aug 2013 - Aug 2015

Information Technology

New Taipei, Taiwan

Interaction Designer

Improved cross-platform UX for cloud-based apps with millions of users.

Interaction Designer

Acer

Aug 2013 - Aug 2015

Information Technology

New Taipei, Taiwan

Improved cross-platform UX for cloud-based apps with millions of users.

Skills & Tools

UX Frameworks

Design thinking

Lean UX

Research

User interview

Stakeholder interview

Contextual inquiry

Usability testing

Prototype concept testing

Competitor analysis

Design

Persona define

User journey mapping

Workflow mapping

Information architecture

Task flow / User flow

Mental modal mapping

Wireframes

Animation / motion design

Design systems

Brainstorming workshop

Story board

Tools

Figma

Miro

Maze

Management

Cross-Functional Collaboration

Stakeholder Management

Product & design principle

Mentorship & coaching

Prioritisation

Certificates

UX Management: Strategy and Tactics

Interaction Design Foundation

Aug 2024

Al for Designers

Interaction Design Foundation

May 2024

Education

Master of Applied Arts

User-Centered & Service Design, National Chiao Tung University

Sep 2009 - Jun 2012

Exchange Student

Integrated Design, Cologne University of Applied Sciences

Sep 2011 - Feb 2012

Bachelor of Science

Industrial Design, National Taiwan University of Science and Technology

Sep 2005 - Jun 2009